I wade through ambiguity to inform and crystalize creative strategies that embody the purpose and power of each client. Interested in all industries, with deep experience in technology, hospitality, b2b, b2c, and startup entrepreneurs.

About

More on Me

Sunflowers with pinkish petals and green leaves against a clear sky with faint clouds.

Strength in Collaboration

Building trust with collaborators enriches work. Clear communication, reliable follow-through, and empathy are hallmarks of my approach to create the best outcomes while also building solid relationships.

Core Values

Build for Longevity

In my work, I try to always keep the future in mind and work to create strategies that solve immediate needs while also support long term growth and evolution.

Enliven Authentic Connection

My own curiosity drives my desire to understand an offering’s vision, purpose, and power. From there, we can weave together the stories that build connection between brands and their audiences.

Project Approach

I always start with a plan. Where it goes from there is up to us.

  • Pre-contract call to create SOW

  • Kickoff call to discuss project roadmap, deliverables

  • Discovery and research

  • Strategy alignment presentation and approval

  • Deliverable production

  • Soft Launch and QA

  • Hard Launch and wrap up

A woman with dark, curly hair is sitting on a red wooden chair in a garden, with a golden retriever lying on the grass beside her. The woman is wearing a light gray sweater, blue jeans, and brown slip-on shoes. The yard has a green lawn, a wooden fence, trees, and a clear blue sky.

A little more about me, personally

I love a new challenge. I’ve built houses, project-managed customer success experiences, designed product, built ever-growing number of websites, and more.

Each experience has expanded my curiosity, empathy, and understanding of how people, systems, and technology work separately and together to create impactful experiences.

Creative strategy aimed at establishing and scaling brands keeps my busy mind focused, and my diverse interests satiated.

When not at work, you can find me in my garden.

Where do we go from here?

Pricing is determined by the project. Let’s start with an introductory call to understand the broad strokes of what you are looking for, and what I can offer.

I’d love to work with you.

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